Lisbon Welcomes Next.Marketing Event
On October 28, Lisbon will host the inaugural edition of Next.Marketing, an event organized by the Portuguese Association of Direct and Digital Marketing (AMD). The conference will take place at the Auditório do IAPMEI, bringing together top leaders and influencers in Portugal's marketing scene to discuss trends and innovations that will shape the industry's future.
Focus on Knowledge Sharing and Innovation
With a strong emphasis on knowledge sharing and inspiring new paths for the sector, Next.Marketing aims to anticipate major transformations in digital marketing and drive its evolution. Organizers state, "The conference was designed to be an annual meeting point for all professionals who lead and influence marketing in Portugal."
Engaging Program Highlights
The agenda includes expert panel discussions and short sessions on emerging trends, offering participants an up-to-date perspective on the future of marketing. Topics will cover digital strategy, creativity, and technological innovation, with a dedicated space exploring the impact of new technologies like artificial intelligence, big data, and content personalization. These advancements are increasingly crucial for how brands communicate with consumers and are redefining marketing practices.
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