Algarve's Ornamental Plants Blooming in 12 Countries: A Success Story of Viplant

Viplant: Leading the Way in Ornamental Plant Production

In the heart of the Algarve, Viplant has emerged as a key player in the production of ornamental plants. Founded in 1988 by agronomists Francisco Castelo Branco and José Mexia, the company was created to address the shortage of ornamental plants in the Portuguese market. Fast forward nearly four decades, Viplant now boasts an impressive 1.5 million plants produced annually, employs 150 people, and generates a revenue of €12.5 million.

Expanding Production

Starting in Paderne, Albufeira, with just ten hectares, Viplant has expanded its operations to 39 hectares, featuring over a hundred varieties of ornamental plants across three farms, including locations in Alte (Loulé) and Silves. The company aims to further increase its production area.

“The Algarve has the best climate in Portugal for producing Mediterranean ornamental plants and is on par with southern Spain and southern Italy,” emphasizes Frederico Chagas, Viplant's CEO since 2006.

Innovative Services and Export Success

In addition to its nurseries, Viplant operates two gardening centers in Oeiras and Vilamoura, established in 1998 and 2006, respectively. They also offer a rental service for ornamental plants for events, enhancing their service portfolio. Remarkably, 65% of Viplant's production is exported, reaching 12 countries, with Holland and France being the primary markets. Popular species include Dipladenias, Bougainvillea, and Hibiscus.

Challenges Faced

However, Frederico Chagas expresses concerns about the complexity of agricultural support systems in Portugal. He describes the bureaucratic hurdles as a “real nightmare” for agricultural businesses.

“Money doesn’t reach here. Those who have money invest; those who don’t, don’t. If you proceed expecting support, you will face serious problems,” he warns.

Another significant challenge is drought. Despite Viplant's sustainability efforts to recycle irrigation water and utilize rainwater, they have suffered greatly from dry conditions. This year, however, the Algarve experienced substantial rainfall, with reservoirs reaching a record 88% capacity, according to the Portuguese Environment Agency (APA). Chagas acknowledges this precipitation as a stroke of luck, highlighting that it wasn't due to public works or government initiatives but rather a critical issue that remains serious.

Conclusion

Viplant’s journey reflects the resilience and adaptability of the Algarve’s agriculture sector amidst challenges, showcasing the potential for growth in the ornamental plant industry.